2 Approaches by Head Coaches on Twitter

Earlier this month we took a journey through the NWSL Front Offices on Twitter. Since then we've been paying closer attention to FO activity and how they choose to engage. Today we're taking a look at Head Coaches on Twitter. Our aim remains the same: to highlight interesting approaches that inspire the rest of us towards something even better.


1. Chicago Red Stars Head Coach Rory Dames Pulls Us in with Key Words

Chicago Red Stars Head Coach Rory Dames uses key words to focus his team, and tweets. You can see by his tweet below that his key word of the moment is "ACCOUNTABILITY". It pulls us into his journey of guiding his team towards their goals. What's brilliant about this approach is he's unraveling the team's goals into a daily calendar of what makes up those goals. Through his tweets and key words, he gives us an entire mindset to contemplate, an environment he's creating with his team in order to reach their goals. It inspires me to take this approach with my own life, and ask myself what would my words be? Ps - We'll give Rory the benefit of the doubt that with all the positive focus on #ACCOUNTABILITY he hasn't had headspace to focus just once on the word #AVATAR and update his profile pic to reflect his real self instead of the big white egg.

2. Team Insight from Seattle Reign FC Coach Laura Harvey

Where it's rare (in my opinion) to see authentic reactions to game moments, Seattle Reign FC Coach Laura Harvey is a straight shooter. It's what made me take notice to her tweets and what keeps me interested. As coach, and one that shares honestly, she provides a perspective we can't get anywhere else. As you'll see in her tweets below, she gives you a feel for the team, life on the road and key moments in the season - and makes me want to follow along as the story unfolds.

Thanks for reading. Comment below if you see some coaches taking interesting approaches, or send us a tweet at @WoSoccerBiz.

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Player Voices on Twitter