NCAA Final Appearance Gives A Boost to Your Following

Penn State had their best season since 2005, tonight making their first-ever appearance in the NCAA Finals. What does that extra exposure mean for the PSU fan base?

The road to the Finals gave Penn State the platform to connect with more fans, which we can quantify thanks to the Facebook "like" metric. In the images here below you can see the Penn State's women's soccer Facebook numbers before the Final (Friday night) and after the Final (Sunday afternoon).

PSU Facebook before the NCAA Final.

PSU Facebook after the NCAA Final, +5% increase in followers.

With my whiz-kid-math skills, that's about a 5% increase. Pretty impressive considering the short time period (less than 40 hours). And, that this boost happened just between the semi-final match and the final match. I would be interested to time-travel back to the start of the national tournament  to compare Facebook metrics from four weeks ago.

The challenge for Penn State lies in keeping the band-wagon'ers engaged, beyond the championship weekend...

Thanks for reading. You can follow on this blog or catch me on Twitter @wandarful10.

Source: PSU Facebook.

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